AI.com
Sold for $70 million
Bought by Kris Marszalek, 2025
Proven sales
The market has already priced category .com names
These are real, publicly reported domain sales. Every figure links to its source. The pattern is the same each time: when one word or phrase names a whole market, serious companies pay serious money to own it.
Real, verified sales of category-defining .com names. They show what names like SalonandSpa.com can be worth.
The sales record
Category names, real prices, real buyers
Tap a column to sort. Use the filters to see the record sales or the health and wellness sales closest to the salon and spa world.
| Buyer | Source | |||
|---|---|---|---|---|
| AI.com | $70,000,000 | 2025 | Kris Marszalek, Crypto.com co-founder | DN Journal ↗ The Block ↗ |
| Voice.com | $30,000,000 | 2019 | Block.one | DN Journal ↗ |
| Chat.com | $15,500,000 | 2023 | Dharmesh Shah | TechCrunch ↗ |
| Rocket.com | $14,000,000 | 2024 | Rocket Companies | Domain Name Wire ↗ |
| Icon.com | $12,000,000 | 2025 | Icon | DN Journal ↗ |
| Tesla.com | $11,000,000 | 2016 | Tesla | DN Journal ↗ |
| Connect.com | $10,000,000 | 2022 | Not disclosed | DN Journal ↗ |
| Gold.com | $8,515,000 | 2024 | JM Bullion (A-Mark) | DomainInvesting ↗ |
| HealthInsurance.com | $8,133,000 | 2019 | Not disclosed | DN Journal ↗ |
| Diamond.com | $7,500,000 | 2024 | Not disclosed | DN Journal ↗ |
| Toys.com | $5,100,000 | 2009 | Toys “R” Us | Domain Name Wire ↗ |
| Clothes.com | $4,900,000 | 2008 | Zappos | TechCrunch ↗ |
| Medicare.com | $4,800,000 | 2014 | eHealth | Domain Name Wire ↗ |
| Candy.com | $3,000,000 | 2009 | G&J Holdings | TechCrunch ↗ |
| HDL.com | $260,000 | 2023 | Not disclosed | DN Journal ↗ |
| HealthStrategy.com | $100,000 | 2025 | Not disclosed | DN Journal ↗ |
| Curable.com | $90,000 | 2022 | Not disclosed | DN Journal ↗ |
| Sauna.ai | $70,000 | 2025 | Not disclosed | DN Journal ↗ |
| Skin.io | $49,999 | 2021 | Not disclosed | DN Journal ↗ |
Prices and years are as publicly reported by the linked sources. Years are the year of the sale (Tesla.com was bought in 2016 and its price was confirmed in 2018). “Not disclosed” means the source does not name the buyer. These sales show how the market values category names; they are not an appraisal of SalonandSpa.com.
Beauty’s biggest players
The beauty giants already own their category .coms
In beauty, the plain category names rarely reach the open market. They are held by the industry’s largest companies, who use them as flagship storefronts.
Sold to L’Oréal for a price reported as seven figures.
Above.com ↗Ownership moved to L’Oréal USA in 2015.
DomainInvesting ↗Became the online home for L’Oréal’s professional hair brands, including Redken, Kérastase and Matrix (2019).
Glossy ↗Came with Walgreens’ purchase of drugstore.com, a deal valued at about $409 million (2011).
TechCrunch ↗Zappos paid $4.9 million for the name in 2008. It came along when Amazon bought Zappos.
TechCrunch ↗The parent of Rocket Mortgage paid at least $14 million to own its one-word name (2024).
Domain Name Wire ↗Why these prices
Why category .coms command these prices
There is only one
Every category has exactly one plain .com. Once a company owns it, no competitor can get it, at any price.
Customers already know it
A name like Hotels.com or Clothes.com needs no explaining. That trust is built in on day one, before a single ad runs.
It makes marketing easier
Direct visits, word of mouth and ads that are easy to remember all work harder when the name is the thing people want.
It holds its value
Trendy brand names fade. Category names describe what people will always buy, so their value tends to last.
SalonandSpa.com is one of these names.
It names an entire industry, and it’s available today.